SEO MarketingSearch engine optimization tools – SEO Marketing

Wordpress: What topic is right for your business?

Whether you're in the market for a cool blog design, or need to start a blog from zero, there are many blogs and platforms issues to consider. Many clients come to us on a quest to find the subject of blogging better suits your needs. Although always suggest Wordpress as the blogging platform to be used, we recommend different Wordpress themes based on specific business needs and personal lifestyles.

One purpose of this post is to act as your guide to help you make your Wordpress theme quick and easy decision.

We start with the basics you need your blog to work for your business:

1. SEO capabilities that enable the classification search engines.

2. One aspect consistent with your brand message.

3. Design that fits your blog purpose and what we are trying to achieve your blog in terms of generating business.

4. Backend features that work for your specific lifestyle.

Below what I described the features and benefits, and ideal for users three types of Wordpress themes: Thesis, ProPhoto, and prefabricated Wordpress themes.

See the highlights below:

Thesis

** Disclaimer Soon Disclaimer: We are probably a little biased thesis as we use for our own blog and I love it! However, that does not mean it is perfect for all type of business blogger.

Features and benefits:

1. Great support: Thesis Forum is a community support collaboration of the users of the thesis of others who use the forum as a place to ask and answer questions. Thesis also has a support team and development is only a click away if a problem occurs.

2. Easy to use, the panel design and source controls: The latest in design user-friendly controls, the thesis design options allows you to control most of the design of the blog without any knowledge of code. For example, you can easily add video and pictures to the sidebar, sidebar and change in width, and play with font types, sizes and colors, all without having to know anything code.

3. Times faster page loads, search engines look for when page loading as a essential factor in ranking pages, so having a blog that loads quickly is a necessity in terms of page rank. It is also important when it comes of visitors to your blog who do not want to wait a few seconds for each item to load into your blog. Leave without waiting. Trust me.

4. Built under SEO: The creators prefer to call theses thesis to a Wordpress SEO optimization frame instead of a Wordpress theme. I agree with them, and here's why:

Unlike other Wordpress themes, the thesis has been phenomenal, integrated SEO capabilities. No need for an extra plug-in SEO to optimize your blog. And Even better is that the code design thesis is completely separate from HTML code. To understand the benefit of this separate code, you must first understand the concepts basic coding blog.

Most blogs are not separate topics HTML coding design. When using these themes, coding can inflate too added the code that search engines read. This type of search engines understand what the inflammation off your blog is about, and, in turn, deters your blog ranking.

Because the thesis design separates the code of HTML, Google can easily read HTML code clean and ranking of your blog. In this way, you can do whatever he wants in terms of design, not the mess of code that Google reads. In addition, every time you want to change the design of your blog, you do not have to worry about concerning their well-earned rankings of blogs.

5. Affordable: Thesis offers the user two options: Option Option Personnel and Development. The personal choice is a one-time $ 87.00 fee and gives users the use of the thesis in a website Live server and a localized development, access to members-only forums and answers, Thesis for life updates, and a guaranteed 30 day money back money.

Developer Option is a one-time fee of $ 164.00 and gives users unlimited use of the thesis on sites owned by the user, access completely new beta versions of the thesis before its release, access to the options the client site, allowing users to deploy thesis in customer sites, access to members-only discussion responses, lifetime updates the thesis, and a guarantee of 30 days money back.

Ideal for business owners. . .

• Want a custom design and the ability to change the design and most of the design components your blog without the help of a developer.
• Use your blog as a main component of their online marketing strategy.
• Want an online area to show their videos and photos, and provide additional resources.
• Desire to reduce the amount of time they have to go find SEO plug-ins.
• Is with outstanding technical support.

ProPhoto

Features and benefits:

1. Easy to use, panel design and source controls: Change the look of your blog is very easy to ProPhoto. Similar to thesis, ProPhoto allows you to control most of your blog's design without any knowledge of code. For example, you can easily add pictures to flash header and presentations with your messages, change the layout of the sidebar and width, and play with the font types, sizes and colors, all without having to know any code.

2. Presentations and Flash ProPhoto acts as a portfolio of flash. Because ProPhoto has a variety of Flash features, tone and design Your blog can have a highly sophisticated and attractive feel. If you want to slide down menus contact page, a flash header, or a slideshow stylish, ProPhoto allows users to customize their blog flash components easily without having to know the code.

3. Faster load times: As mentioned above in the description of the thesis, the search engines look at the page load time as a key factor in the ranking pages, so having a blog that loads quickly is a necessity in terms of page rank.

Ideal for business owners. . .

• They are in the field of photography or need to show high-resolution photos in bulk.
• Want function flash slide and video blogs and / or the head of your blog.
• Want a custom design and the ability to change the design and most component design of your blog without the help of a developer.
• Use your blog as a main component of their online marketing strategy.
• Want to use your blog as an extension of your visual portfolio.

Prefabricated Wordpress

** Although premade Wordpress themes do not have as many bells and whistles like Thesis, ProPhoto, and other issues of greater and customizable, it remains a great blogging platform to use.

Features and benefits:

1. Customizable style sheets (CSS): WordPress themes more prepared in advance to allow changes in the design and template with customizable style sheets. A developer is required to change the CSS and other types of coding such as PHP and blogs HTML.

2. Customizable sidebars: As in all other Wordpress themes (including theses and ProPhoto), premade themes Wordpress allows users to activate widgets in their sidebars to upload videos, photos, and share other features. But unlike the thesis and ProPhoto, must have some background in HTML for publishing these features to the sidebar.

3. Plug-ins: When using a preparation Wordpress theme beforehand, consider getting one SEO plug-in to ensure your messages are sorted by the search engines. Also, consider using a resource shared plug-in that allows your blog readers to share their message automatically with friends in their social networks.

Be careful not to put your blog plug-ins, because it can swell its codification. And as mentioned earlier in this later, because the code has a direct connection with the design and layout of your blog, too many additional plug-ins can bulk of its code and ban the search engine ranking of your blog.

Great for business owners. . .

• Want to test the waters of the blogs before committing to a more advanced topic.
• They have a developer designer on staff or you can customize your blog.
• You want a minimalist look and feel more basic to your blog.
• Do not want to use your blog as a main component of their online marketing strategy.
• They do not have the time or energy to devote to the right blog publishing and marketing.

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About the Author

Michelle Salater is an award-winning writer and president of Sumèr, LLC, a company which specializes in web copy writing, SEO copywriting, and the promotion and marketing of websites after they launch. As an avid business blogger, Michelle has grown her marketing blog, Copy Doodle, to be a powerful lead generation and client education tool, and frequently guest blogs and lectures on blogging. In 2009, Michelle won the Charleston Business Journal’s Forty under 40 award for her business and community leadership.

WordPress Web Design / Professional Custom Design Toronto,